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Archive for January, 2011

Anaya Consulting Group of AZ Partners with Milwaukees Castillo Consulting Services to form Aeutus Marketing

Aeutus Marketing puts emphasis on targeting small businesses and Spanish speaking business owners

PHOENIX, AZ, September 21, 2010 – Former bank employees and now business partners, Christopher M. Castillo and Alexander B. Anaya, have recently teamed up to form Aeutus Marketing headquartered in Phoenix Arizona. The pair met four years ago when they both worked for M&I Bank. Christopher Castillo is from Milwaukee, WI and worked for M&Is; Corporate Marketing Division and met Alex Anaya while visiting Phoenix to conduct Marketing Training for M&Is; Business and Commercial Bankers. Castillo was impressed with the Phoenix area and eventually left M&I in early 2009 to focus on his business, Castillo Consulting Services, that has been assisting small business owners with Marketing and Public Relations support for over five years.

Castillo moved to Arizona in early 2010 and brings over 17 years experience in Marketing, Internet Services, Public Relations and Communications. He is now the CEO of Aeutus Marketing and holds his BBA, MBA and has received various awards for helping the community and volunteering his services to assist aspiring entrepreneurs.

Alex Anaya, Aeutus Marketing COO, also recently left a banking career at M&I Bank after working there over six years. Anaya states “One of the numerous benefits of working for M&I bank of Arizona was that I was able to meet many business owners, however I soon learned that the services that I provided wasnt enough to help them become more profitable. Many of them knew about their particular industry, however most of them did not know how to properly market themselves and target a certain niche.” Anaya continued “I would also get many Hispanic business owners approaching me because many of them only spoke Spanish and did not have a clear understanding on how to start a business in the U.S.” Working for a very conservative bank, he was limited to the knowledge that he could share and started getting requests from some of these clients to assist them with such things as helping them with the basics to get a business started and for Marketing and Advertising assistance. In 2009, he created Anaya Consulting Group to assist people with starting business entities as well as with Marketing and Social Media support.

Christopher Castillo and Alex Anaya both understand the importance of reaching out to the public in order to increase market share, as that is always the goal for all financial institutions. Aeutus Marketing will focus on assisting small and medium size business and currently has a small staff. One of the primary focuses of Aeutus Marketing is being an advocate to assisting Latino owned businesses.

Anaya comes from a family of entrepreneurs who have migrated to the U.S. to live the American dream of running their own enterprises. Christopher Castillo also has a background in assisting Hispanic owned businesses. Castillo previously worked as a Technical Assistant at the Univeristy of Wisconsin-Milwaukee (UWM) for nearly four years in a bilingual entrepreneurial course geared toward helping people create business plans regardless of their English proficiency. He is also a founding board member of Milwaukees Latino Entrepreneurial Network (LEN) that started in 2005 with nine members and now has over 200. He helped LEN become nationally recognized, and awarded, by the U.S. Hispanic Chamber of Commerce for the past two years.

Castillo has a long history of helping business owners with business plan creation and with his passion, Marketing. In 2006, he was the United States Congress Certificate of Special Congressional Recognition recipient, inrecognition of outstanding and invaluable services to the community. He was also the 2009 Multicultural Entrepreneurial Institute (MEI) Volunteer of the Year Award recipient as well as the Wisconsin 2008 Small Business Administration (SBA) Minority Business Champion, Nominee and Runner-up. In 2006 he recieved the Community Service Award for the dedication, commitment and service to entrepreneurs and business owners of the Greater Milwaukee Area, presented by El Centro Empresarial and UWM. In addition, Christopher is an active board member at his alamater, University Of Wisconsin-Whitewater (UWW), for their Business Schools Minority Business Program. Castillo also has a passion for helping youth with their business aspirations as well. For the past four years, he has volunteer at the Bilingual Entrepreneurship Summer Training (BEST) Youth Camp sponsored by The Latino Entrepreneurial Network, Milwaukee, WI.

One of the areas that Alex Anaya is very passionate about is to stimulate the growth of minority owned businesses, as many truly do not understand the benefits of marketing their products or services appropriately. As a Business Management graduate from the University of Phoenix, he is prepared to take his knowledge and experience to the next level of becoming active with in the community and assisting minority owned enterprises in reaching their aspirations.

About Castillo Consulting Services, LLC
Castillo Consulting Services, LLC was started by Christopher M. Castillo in 2007 to assist small business with services such as Marketing and Business Plan Creation, Internet Marketing, Public Relations and Intellectual Property and is located in Milwaukee, WI and Phoenix, AZ. Christopher M. Castillo has over 17 years experience in Marketing, Internet Services, Public Relations and Communications. He holds his MBA and BBA and has received various awards for helping the community and volunteering his services to assist aspiring entrepreneurs. In 2009, he decided to take his company’s offering online by filming various videos to share his knowledge with friends, family and you. Please visit Christopher’s sites:
HomeMarketingGuru.com, CastilloConsultingServices.com and ChristopherMCastillo.com

About Anaya Consulting Group
Anaya Consulting Group was originally established by Alexander B Anaya in 2009 to support local Phoenix minority owned businesses with legal entities registrations, English and Spanish translations, financial assistance, Marketing and internet establishment. Anaya has over 13 years of experience in retail sales, Spanish Marketing and posseses a strong financial acumen. He holds a BS in Business Management and is currently pursuing a dual MBA in Green Energy Management and Marketing. Alexander is very involved in the community. For the past three years, he has coached youth sports at the Phoenix Boys & Girls Club. Additionally, hes an outdoorsman who is part of the public land coalition that maintains public use of lands for others.

About Aeutus Marketing
Aeutus Marketing, LLC was started by Christopher M. Castillo and Alexander B. Anaya in 2010 focusing on providing small businesses in the Phoenix Metro area with Marketing, Advertising and Public Relations support in both English and Spanish. Aeutus Marketing CEO, Christopher M. Castillo comes to Arizona from Milwaukee, WI and has over 17 years experience in Marketing, Internet Services, Public Relations and Communications. Alexander B. Anaya, Aeutus Marketing COO, has over 13 years of experience in retail sales, Spanish Marketing and posses a strong financial acumen. Aeutus Marketing specializes in strategic planning, design and implementation of Marketing campaigns with an emphasis on internet and new media. For more information, please visit AeutusMarketing.com

Are you looking for jobs? A huge part of a country’s population tends to search for the jobs at the same point of time and this is the reason why there is a huge competition in the job market. Just a year and half ago the world was facing a serious economic problem.

At that point of time people were unable to receive good job opportunities. There were lots of people who even lost their jobs because of this problem. Others had to undergo a salary cut.

But now the situation is much under control and the crisis is almost over. The job market is again flourishing with different kinds of jobs and people have started their job of finding a job.

There are certain job search tips which can help you find the right kind of job for yourself. If you are interested in finding a job for yourself then you can surely check out the job searching techniques and go for them.

There are people who might have been stuck in a bad job. It is very important to get out of it and change the job so that the person can have job satisfaction. Job search tips can help you in more than one ways.

Other than finding the right job you can also find a job which can provide you with better opportunities as well as pay scale. The online job search tips will help you out while you search jobs on the internet.

The first thing that you need to do is self analysis. You need to think about your skills and experiences and you need to decide about the kind of career that you actually want for yourself.

Other than this, you can start looking on the internet for different kinds of job opportunities. If you want part time jobs then you can go through your local newspaper which can help you out with local information about vacancy in a company. Part time jobs can help you do something else along with your work.

It is very important to highlight all your accomplishments. Create a list of all accomplishments in your resume to make it more attractive. These job searching techniques can be of great help if you utilize them properly.

You can even take help from relatives and friends who are already working. If they are in the same field as yours then they might be able to help you out. They can either help you apply in their company or can even help you out with information related to the companies hiring in this field.

A good research is one of the most essential job search tips that you must follow. Research does not only mean that you have to surf the internet. You can even perform a research with the help of the local directories of the companies.

You need to be quite realistic about the compensation package offered by the company.

Finally get an edge over the other applicants by presenting good sample work.

Planning, managing and executing an event is a complex process and requires careful planning and management to make the event successful. Online event software manages all aspects of events right from event registration to event planning to event management, all the aspects are managed and control through the software to make the process simple and distressful. Several software events are available that eases the different process required to be carried out for a successful event. Some of the popular online event software includes event registration software event planning software and event management software.

Event registration software makes the event registration process a simple task and efficiently handles various tasks related to event registration. This software proves to be a great help for the organization that facilitates and manage the event registration process of an organization. With online event registration software a registrant can register from any place and at any time for the event. It makes the process simple and easy to use making each and every aspect of registration transparent for both the event organizers and the attendees.

Event management software, an online application, is helpful for the event managers to plan, promote and manage an event successfully. To manage events that are more time consuming and require high resources is not possible without the help of event management software as it streamlines all the major issues of vents to a great extent. Event management software helps to achieve the desired objectives of the event. Event management software should be user friendly and should have excellent online support. It should save one time and take only few minutes to provide any information regarding event registration and management.

Event registration and management software automates the tedious tasks of event management and eases several tasks such as answering calls of the attendees, processing emails and faxes of attendees registering for the events etc. Event management software eliminates the tedious processing of each payment by hand and tracking outstanding payment. This software provide the event organizer with the opportunity to concentrate on the planning, and managing of the events that further help to nurture a strong and healthy community.

Lorich Construction Management LLC Organization

Construction processes
Design team
Shasta Dam under construction

In the modern industrialized world, construction usually involves the translation of paper or computer based designs into reality. A formal design team may be assembled to plan the physical proceedings, and to integrate those proceedings with the other parts. The design usually consists of drawings and specifications, usually prepared by a design team including the client architects, interior designers, surveyors, civil engineers, cost engineers (or quantity surveyors), mechanical engineers, electrical engineers, structural engineers, and fire protection engineers. The design team is most commonly employed by (i.e. in contract with) the property owner. Under this system, once the design is completed by the design team, a number of construction companies or construction management companies may then be asked to make a bid for the work, either based directly on the design, or on the basis of drawings and a bill of quantities provided by a quantity surveyor. Following evaluation of bids, the owner will typically award a contract to the lowest responsible bidder.

Construction Manager as Constructor

Under this delivery method, a construction manager is hired prior to the completion of the design phase to act as a project coordinator and general contractor. Unlike the DBB method, a construction manager is hired during the design phase, which allows the construction manager to work directly with the architect and circumvent any potential design issues before completion of the construction documents. After documents are completed, the construction manager accepts bids for the various divisions of work from subcontractors or general contractors.

Lorich Construction Management LLC Value Engineering :Potential problems of Design-Build:

Cost estimating for a design-build project is sometimes difficult because design documents are often preliminary and may change over the course of the project. As a result, design-build contracts are often written to allow for unexpected situations without penalizing either the Design-Builder or the owner. Several organizations (such as the Design/Build Institute of America) provide standardized form contracts for design-builders to use, but it is not unusual for the design-builder to provide its own contractual documents.

This uncertainty requires the owner to rely a great deal on the integrity, accumen, and competence of the design-builder. As the certainty of estimates decreases, the opinion of the construction professionals of the Design-Build firm must be trustworthy, accurate, and reasonably verifiable in order to minimize risk.

Lorich Construction Management LLC Engineering

This approach has become more common in recent years and includes an entire completed package, including fixtures, fittings and equipment where necessary, to produce a completed fully functional building. In some cases, the Design and Build (D & B) package can also include finding the site, arranging funding and applying for all necessary statutory consents.

The owner produces a list of requirements for a project, giving an overall view of the project’s goals. Several D&B contractors present different ideas about how to accomplish these goals. The owner selects the ideas he likes best and hires the appropriate contractor. Often, it is not just one contractor, but a consortium of several contractors working together. Once a contractor (or a consortium/consortia) has been hired, they begin building the first phase of the project. As they build phase 1, they design phase 2. This is in contrast to a design-bid-build contract, where the project is completely designed by the owner, then bid on, then completed.

Kent Hansen, director of engineering for the National Asphalt Pavement Association (NAPA), pointed out that state departments of transportation (DOTs) usually use design build contracts as a way of getting projects done when states don’t have the resources. In DOTs, design build contracts are usually used for very large projects.

Large projects can involve highly complex financial plans. As portions of a project are completed, they may be sold, supplanting one lender or owner for another, while the logistical requirements of having the right trades and materials available for each stage of the building construction project carries forward. In many English-speaking countries, but not the United States, projects typically use quantity surveyors.

Lorich Construction Management LLC Value Engineering :The design-bid-build method is the most common construction delivery method. This process begins with an owner selecting an architect to prepare construction documents. These are prepared using drafting standards such as the Institute of Civil Engineers ICE Conditions of Contract, or the NEC Engineering and Construction Contract. In most cases, the architect will release these construction documents publicly, or to a select group of general contractors, who will then place a bid on the project which reflects what they believe cost of construction will total. This bid is inclusive of a multitude of subcontractor bids for each specific trade. The general contractor’s fee is generally built into the bid cost. Most government contracts are bid competitively using this method.

Lorich Construction Management LLC Management Procurement

Procurement describes the merging of activities undertaken by the client to obtain a building. There are many different methods of construction procurement; however the three most common types of procurement are:

1. Traditional (Design-bid-build)
2. Design and Build
3. Management Contracting

Traditional
Main article: Design-bid-build

This the most common method of construction procurement and is well established and recognized. In this arrangement, the architect or engineer acts as the project coordinator. His or her role is to design the works, prepare the specifications and produce construction drawings, administer the contract, tender the works, and manage the works from inception to completion. There are direct contractual links between the architect’s client and the main contractor. Any subcontractor will have a direct contractual relationship with the main contractor.

Lorich Construction Management LLC This approach has become more common in recent years and includes an entire completed package, including fixtures, fittings and equipment where necessary, to produce a completed fully functional building. In some cases, the Design and Build (D & B) package can also include finding the site, arranging funding and applying for all necessary statutory consents.

The owner produces a list of requirements for a project, giving an overall view of the project’s goals. Several D&B contractors present different ideas about how to accomplish these goals. The owner selects the ideas he likes best and hires the appropriate contractor. Often, it is not just one contractor, but a consortium of several contractors working together. Once a contractor (or a consortium/consortia) has been hired, they begin building the first phase of the project. As they build phase 1, they design phase 2. This is in contrast to a design-bid-build contract, where the project is completely designed by the owner, then bid on, then completed.

Kent Hansen, director of engineering for the National Asphalt Pavement Association (NAPA), pointed out that state departments of transportation (DOTs) usually use design build contracts as a way of getting projects done when states don’t have the resources. In DOTs, design build contracts are usually used for very large projects.

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Lorich Construction Management LLC Organization Lorich Construction Management LLC Value Engineering Lorich Construction Management LLC Contact

Searching for a new job in this economy can be hard work. If you have a criminal record and are looking for jobs for felons it can be even harder. Here is an easy way to gain more confidence and prepare for job interviews: write down a story about your life.

The story should be something you have accomplished finishing a long-distance marathon, helping to run a successful charity event, teaching your children to ride a bicycle, getting a perfect attendance record in school, cooking a Christmas dinner for 20 people, acting in an amateur production and other such stories.

It does not have to be a very important or huge undertaking. All that matters is that it is a true story about something you felt happy doing, its something you think you did well and it gave you a feeling of accomplishment.

When you write your story down make sure you do the following:

* Narrate the circumstances of why you decided to do that, what difficulties you encountered and how you overcame those difficulties.
* Enumerate all of your roles. Did you function as a teacher, cook, organizer, graphic designer, secretary, accountant or leader?
* List the skills that you used. This includes stuff like figuring out a realistic budget and sticking to it, designing a costume or getting along with people from all walks of life.
* Write about how you felt after you accomplished something the feelings of pride, happiness, satisfaction, etc.

Do this seven times.

This is the Seven Stories exercise and it can help you land a job by helping you to assess your skills and gain self-confidence. By writing your life stories down, you can evaluate your strengths. This will help you to explain what you have learned and experienced in terms that you can use during a job interview.

This exercise can help you during the resume writing and interview parts of the job hunting process because it helps you to:

1. Gain self-confidence by listing down your skills and successes.

2. Use appropriate action words like drew mapped marketed supervised in your cover letter and resume.

3. Be more specific and use better vocabulary when describing your skills. Instead of saying I get along well with people you can say I once put together a team of perfect strangers and we raised ,000 for charity in a week.

4. Discover what you really love to do. For example, why do you still remember that school event from twenty years ago with such happiness? Did you love being the leader? Was it buying and selling at a profit that you enjoy? Or was it the artistic elements that you liked most?

When searching for a job you need to make sure that you are prepared the best you can when you actually get an interview. If you can describe your skills in a concrete and specific way, you can impress potential employers with your answers during your job interview and hopefully land your dream job. If you are looking for jobs for felons you certainly must make a great first impression.